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Bahia Akerele – from On the Purple Couch

Market Your Business!!
February 17th
Free and open to the public

Artists & Makers Studios 2
12276 Wilkins Ave. Rockville, MD. 20852

Please join us for Salon – an Artful Conversation on February 17th, with Bahia Akerele – from On the Purple Couch for the first in her business marketing series. “You choose your tomorrow… so choose it well. Are you looking to create a plan for 2018?” Set your marketing goals for 2018 with ideas and input from Bahia and your fellow artists!

Bahia Akerele, Owner of On the Purple Couch, LLC has owned her retail business for the past 6 years in the Metro DC area. Bahia has a background in Social Welfare Policy, having worked for Philanthropic and non-governmental organizations like the Annie E. Casey Foundation, Woodrow Wilson Center of Policy and Associated Black Charities to name a few, prior to opening her Creative shop, OTPC, in 2012.  With a degree in Sociology, a Masters in Social Work, a graduate Certificate in Marketing and Public Relations and a fellowship in Philanthropy and Civil Society, extensive design and color training in the decorative arts, Bahia brings a well rounded experience to today’s ever changing marketing atmosphere.

Over the past 6 years Bahia Akerele, has used her experience as a shopkeeper and design and color expert to “get the word” out about her business and at the same time promote other like-minded businesses.  From promoting her business nationally to consulting and teaching her most recent workshops in Zimbabwe and South Africa this past August, Bahia Akerele, is forward thinking and creative in her work.

Using Social Media, traditional media strategies, and related strategies Bahia grew her business in the DMV while taking important steps to pivot as trends and demands changed.

Join this session and learn about the important components of setting your business goals for 2018 with action steps to move forward.

There will be time for Q & A for attendees and we encourage you to bring your business cards for networking and a snack to share.

Email Kristin at manager@artistsandmakersstudios.com

Previous Salon conversations
From early on we had tremendous interest and artists soon were inviting friends to join us for monthly get-togethers. Salon has run non-stop since its inception, and we have had an amazing roster of guest speakers, many of whom are friends and colleagues of ours. They speak for free, and give of their knowledge with a presentation and Q&A session. This simple formula has worked like a charm, providing outstanding content, respecting the speakers and making guests feel welcome in a nurturing space for learning and growth.

A Sampling of Previous Speakers and Topics
Tracy Wahl – Using Podcasts to Tell Your Story
The Accidental Gallerist – Susan Calloway
Robin Moore, Artist’s Estates
Melissa Ichiuji, Guise and Dolls
Beth Vosoba, The Lavender Fields of Provence
Barbara Januszkiewicz, 
The Value of the Arts
Elizabeth Carberry, ArtSee
Shanti Norris, The Healing Power of the Arts

Rachel Baron & Pat McMahon, Old Town Editions: Fine Art Printing
Francie Hester, Artistic Collaborations – Can they Really Work?
Lisa Gold, Washington Project for the Arts
Bryan Davis, Video is Now

Sean Hennessey, Surviving and Thriving as a Full-Time Artist
Todd Baxter Dawson, Effectively Using Social Media
Lenny Campello, Daily Campello Art News
Carolyn Edlund, ArtsyShark Founder
Melanie Spring, Live Your Brand
Jan Fox – The Art of Communicating
Betsy Greer – Author of Craftivism
Isabel Manalo – The Studio Visit
First Impressions
Best and Worst PR Stories in Five Minutes or Less
Lesley Riley – Publishing, Teaching and Sales Exposure
Seth Apter, Author of The Pulse of Mixed Media
Grants Process
Social Media
Sales Opportunities for Emerging Artists
Gender Roles and Art
Joey Manlapaz – The Creative Process and Getting Past Blocks
Jodi Walsh – Overview of 12 Step Program for Artists
Maire McArdle – Founding Art Director for Bethesda Magazine – Working with Publishers
Suzan Jenkins – The State of the Arts in Montgomery County
Kate Kretz – Art Basel
Megan Drop Peritore – Submitting Proposals to Non-Commercial Spaces
Alternative Framing Substrates
Stacy Sklaver – Corporate Art Consulting
Giclee Printing
Carolyn Edlund – 10 Biggest Mistakes Artists Make When Selling Their Work
The Art of the Recycled
The Art of Critique

Do you have a great idea for a speaker or topic?  Do you have an amazing presentation or niche expertise that you would like to share?  Get in touch with us!  We are always looking for new ideas and more speakers to share with the groups in Maryland and Virginia.

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